Making Muleshoewebmaster July 2, 2020 0 COMMENTS
HELLO Muleshoe People! My name is Carina Reyes and I am your local economic developer. I’m employed by the City of Muleshoe and I serve as the Director for the Muleshoe Economic Development Corporation (MEDC) or (Muleshoe EDC). I graduated from the University of Texas at San Antonio in 2019 with a Bachelor of Public Administration. I worked for the Muleshoe Chamber of Commerce and Agriculture from June to October and quickly transitioned to the position of Director of Economic Development in October 2019.
My intentions for this column are to raise awareness about the Muleshoe EDC by educating you as a reader about what it is and what it does for the community.
Curious about the title? This is an excellent starting point. One thing I love about my job, is that I have the liberty, and the ability to reach people using several different media outlets. Such outlets include a website, Facebook, Instagram, and now the Muleshoe Journal! If you use Instagram or Facebook, you may have noticed the use of the hashtag #MuleshoeMade. Hashtags are an effective social media tool that are used to identify messages on a specific topic. They’re also used to help brand social media profiles. The hashtag #MuleshoeMade was created with the help of CDM Creative to launch the new “Visit Muleshoe” Instagram. The hashtag is now used to promote local products, goods, services, and anything else that is made in Muleshoe. For example, Leal’s Tortilla Chips would be “hashtag” #MuleshoeMade because they’re produced right here in Muleshoe! Go ahead and try it – Google search “#muleshoemade” and see what you find!
Now that that’s established, I decided to title this monthly column “Making Muleshoe” because the Muleshoe EDC wants to keep you informed on what we are doing to continue making Muleshoe an amazing place to live and love life.
So, what does the MEDC actually do to assist in making Muleshoe an amazing place? Simply put, the MEDC works to recruit new business and aims to create and retain jobs. The City of Muleshoe and the MEDC strive to make Muleshoe a desirable place to live. The mission of the MEDC is that we are “committed to the promotion of high-quality development in the Muleshoe area and to an ongoing improvement in the quality of life for its citizens”. Therefore, everything we do at City Hall is to facilitate making Muleshoe the best community for you and your family.
I hope you are interested in learning more and staying updated with what is happening in Muleshoe. I look forward to sharing more about the purpose of economic development organizations in Texas, along with the history and functions of the Muleshoe EDC.
Please plan to read more on “Making Muleshoe” the first week of every month.
I wish you all a happy and safe Independence Day!